Seller Fees

Last updated: 5 November 2026

What it costs to sell on Clowe. Registering and listing products are free. The amounts below are read from our current settings, so this page always shows the fees in force; your Payouts page and the pricing calculator show the exact amount on every order. Every Clowe charge is before GST: GST at 18% is added, and all of it appears on Clowe's monthly tax invoice to you, which you can download from Billing & Wallet.

Clowe's fees on each unit sold

Percentages are of the selling price, which includes GST.

• Referral fee: set by the product’s category and its selling price — each category has price slabs, and the rate of the slab the price falls in applies to the whole price (see the Referral Fee Schedule); just above a slab’s starting price, the referral fee and the handling fee together rise by no more than 50% of the amount by which the price is above that starting price, until they reach the slab’s ordinary amount, so a higher price never leaves the Vendor with less. The product form shows the fee for your category at every price you try.
• GT (goods transfer) charge: 1.5%.
• Payment collection fee: 2%, for online payment or Cash on Delivery collection.
• Handling fee: per unit, by the unit's selling price — ₹9 below ₹500; ₹14 from ₹500 to ₹999; ₹19 from ₹1,000 to ₹4,999; ₹25 from ₹5,000 to ₹19,999; ₹40 from ₹20,000. The same on every plan.

Worked example

A shirt at ₹1,000

A buyer pays ₹1,000 for one unit (GST 18% included):

• Referral fee 0% (Apparel - Shirts, up to ₹1,000): ₹0
• GT charge 1.5%: ₹15
• Payment collection fee 2%: ₹20
• Handling fee: ₹14.01
• Clowe's fees: ₹49.01, plus GST 18% on them: ₹8.82
• TDS 0.1% and TCS 0.5% (by law, on the price before GST): ₹0.85 and ₹4.24
• You receive ₹937.08, from which you pay the GST on your sale (₹152.54) — you keep ₹784.54.

A shirt at ₹1,500

A buyer pays ₹1,500 for one unit (GST 18% included):

• Referral fee 19% (Apparel - Shirts, above ₹1,000): ₹245.01
• GT charge 1.5%: ₹22.50
• Payment collection fee 2%: ₹30
• Handling fee: ₹19
• Clowe's fees: ₹316.51, plus GST 18% on them: ₹56.97
• TDS 0.1% and TCS 0.5% (by law, on the price before GST): ₹1.27 and ₹6.36
• You receive ₹1,118.89, from which you pay the GST on your sale (₹228.81) — you keep ₹890.08.

Courier charges (forward freight, and the COD fee on a Cash on Delivery order) come on top, at the courier’s actual rates.

Courier charges

Delivery is free for buyers. You pay our courier partner's (Delhivery's) actual charges, each shown as its own line:

• Forward freight — for delivering each parcel. You see an estimate before you book.
• COD fee — on a Cash on Delivery parcel, the courier's fee for collecting the cash.
• RTO freight — if a parcel cannot be delivered and comes back to you.
• Return pickup freight — when you approve a return and the courier brings it back to you.

How each is worked out, with examples: Delivery Charges Explained.

Seller plans

Every shop starts on Growth, which is free. Pro and Premium are paid a month at a time on the Plans page — by UPI, card, netbanking or your Seller Wallet — and nothing is taken without you pressing Pay: Growth ₹0 a month (up to 100 live products, up to 50 AI listing generations a month); Pro ₹999 a month, now ₹499 a month (50% off) (unlimited live products, ₹100 advertising credit a month); Premium ₹1,999 a month, now ₹899 a month (55% off) (unlimited live products, ₹300 advertising credit a month). Each plan payment comes with its own tax invoice. Paying before your month ends adds the next month on from the end date, so no days are lost. Discounted prices are offers that can change or end; a change is announced in advance and applies from your next payment. We remind you 7, 3 and 1 days before your month ends and on the day; if it is not paid you have 3 days, then the shop moves back to Growth; products over the Growth limit are hidden, never deleted, and you choose which stay live.

Advertising, sponsorship and AI Try-On

• Advertising and sponsorship are optional and priced on the rate cards in your dashboard (Advertising and Sponsorship pages). New sellers get ₹500 of advertising credit when approved. Advertising credit is valid for 6 months from the day it is given and is used oldest first; you are emailed 7 days before any of it expires, and what is not used by then lapses. Shoppers always see a "Sponsored" or "Ad" label.
• AI Try-On credits: one credit for each successful try-on image; failed ones, and the same shopper trying the same photo on the same product again within 24 hours, are free. Packs: 100 credits ₹1,500; 200 credits ₹2,700; 300 credits ₹3,750; 400 credits ₹4,600; 500 credits ₹5,000 (before GST), once or every month; above the largest pack, ₹9 a credit through vendor support. 50 free credits for each of the first 51 approved sellers. Unused credits do not expire.

Penalties

• Late dispatch: ₹80, once per order, if it is not dispatched within 24 hours of being placed. (Please dispatch within 18 hours.)
• Counterfeit or non-compliant listing: ₹150 per instance.
• Inaccurate product data supplied for AI Try-On: ₹1,000 per instance.

Each penalty is applied with its reason, shown on your Penalties page, and deducted from your next payout, plus GST at 18%, which appears on Clowe's monthly tax invoice. A waived penalty's GST is returned with it.

Tax deducted by law

• TDS (section 194-O, Income Tax Act): 0.1%.
• TCS (section 52, CGST Act): 0.5%.

When you are paid

Earnings are held for 7 days after delivery, then become payable; the minimum payout is ₹1,000. Cash on Delivery money is payable once the courier has paid it to Clowe. See the Seller Terms.

Changes to these fees

We announce any change at least 30 days before it takes effect, on your dashboard, by SMS and by email. Orders placed before the change keep the fees they were placed under.

Questions? Write to vendor-support@cloweshop.com.